New Specials

When you're shopping with Ed Morse Ford, you're always guaranteed a great deal on a new vehicle! We're always also running different specials for select vehicles in our inventory right here in Muscatine, IA. Browse our specials and claim your offer today! These offers are only while supplies last so make sure to schedule your test drive to make sure you don't miss out. Apply for pre-approval for financing or leasing to ensure a speedy process and drive off the same day! Open to all Quad Cities residents and beyond, come see us today!

New 2026 Ford Explorer Active 4WD

$4,956 OFF MSRP Buy For $46,304

Offer Expires 2/2/2026

On select in stock models and trims. Example STK# TGA12611. Discount from MSRP $51,260. $2,456 Dealer Discount, $2,500 Factory Incentive, Selling Price = $46,304. Plus tax, tag, title, registration, applicable fees, and dealer doc fee. Must qualify for all incentives. May not combine with other offers. See dealer for details. Expires 2/2/26.

New 2025 Ford F-150 Hybrid XLT

$10,001 OFF MSRP Buy For $54,449

Offer Expires 2/2/2026

On select in stock models and trims. Example STK# SFA25877. Discount from MSRP $64,450. $6,501 Dealer Discount, $3,500 Factory Incentive, Selling Price = $54,449. Plus tax, tag, title, registration, applicable fees, and dealer doc fee. Must qualify for all incentives. May not combine with other offers. See dealer for details. Expires 2/2/26.

New 2025 Ford Bronco Outer Banks 4X4

$6,933 OFF MSRP Buy for $58,442

Offer Expires 2/2/2026

On select in stock models and trims. Example STK# SLB02808. Discount from MSRP $65,375. $4,433 Dealer Discount, $2,500 Factory Incentive, Selling Price = $58,442 Plus tax, tag, title, registration, applicable fees, and dealer doc fee. Must qualify for all incentives. May not combine with other offers. See dealer for details. May not combine with other offers. See dealer for details. Expires 2/2/26.

New 2025 Ford Bronco Sport Outer Banks

$4,908 OFF MSRP Buy for $36,172

Offer Expires 2/2/2026

On select in stock models and trims. Example STK# SRE82696. Discount from MSRP $41,080. $2,908 Dealer Discount, $2,000 Factory Incentive, Selling Price = $36,172. Plus tax, tag, title, registration, applicable fees, and dealer doc fee. Must qualify for all incentives. May not combine with other offers. See dealer for details. May not combine with other offers. See dealer for details. Expires 2/2/26.

New 2025 Ford F-350 XL

$7,988 OFF MSRP Buy For $49,962

Offer Expires 2/2/2026

On select in stock models and trims. Example STK# SED18115. Discount from MSRP $57,950. $3,488 Dealer Discount, $4,500 Factory Incentive, Selling Price = $49,962. Plus tax, tag, title, registration, applicable fees, and dealer doc fee. Must qualify for all incentives. May not combine with other offers. See dealer for details. Expires 2/2/26.

New 2025 Ford Escape Active

$7,432 OFF MSRP Buy For $29,918

Offer Expires 2/2/2026

On select in stock models and trims. Example STK# SUA21969. Discount from MSRP $37,350. $3,432 Dealer Discount, $4,000 Factory Incentive, Selling Price = $29,918. Plus tax, tag, title, registration, applicable fees, and dealer doc fee. Must qualify for all incentives. May not combine with other offers. See dealer for details. Expires 2/2/26.

New 2025 Ford F-150 Lightning Flash

$13,373 OFF MSRP Buy for $58,617

Offer Expires 2/2/2026

On select in stock models and trims. Example STK# SWG07784. Discount from MSRP $71,990. $5,373 Dealer Discount, $8,000 Factory Incentive, Selling Price = $58,617. Plus tax, tag, title, registration, applicable fees, and dealer doc fee. Must qualify for all incentives. May not combine with other offers. See dealer for details. May not combine with other offers. See dealer for details. Expires 2/2/26.